Creative Company provides professional services for creating all types of video formats. From short television commercials to promotional films, video presentations, to the production of 2D and 3D animations, as well as 3D modeling of characters and architectural objects. Our services are intended for direct clients, but very often, we also serve as subcontractors for other digital and advertising agencies.
Our production team consists of experienced professionals with extensive experience in video production. Depending on the job requirements, we engage creative collaborators as needed, along with all the necessary equipment for on-location shooting, while post-production is primarily done within our studio.
Our approach is to maintain communication with the client throughout the production process. This way, we address any issues and uncertainties on the fly.
After agreeing on the promotional material, we create a cost estimate so that you know exactly how much your project will cost and what you will get for your money.
Next, we develop a script, taking into account your preferences combined with our experience and knowledge in video production. A screenwriter, director, cameraman, and editor work together to oversee the material creation process from start to finish. We closely collaborate with you throughout to ensure that your message isn’t lost in the creative production process. Our goal is to create material that enhances your vision rather than detracts from it.
Professionally produced promotional material can significantly improve your company’s image. Such material allows you to showcase your product in the environment it was intended for. You can use it as a video training tool for new staff, a company video presentation, or a video commercial that reaches a broad audience through TV screens.
There are also shorter formats, ranging from 5 seconds and upwards. Recently, a new trend called “Block Bumper” has become prevalent on our screens. It’s a video spot lasting up to 5 seconds, appearing on half of the screen at the beginning and end of a commercial break
TV commercials have significant power when it comes to mass advertising. Clients’ preferences change based on seasons, trends, and seasonal campaigns. Let’s consider who advertises the most today. It’s large corporations (banks, grocery chains, coffee, mineral water, beer, cosmetics, etc.). Their market is global, and they have huge budgets to spend on airing commercials. This is primarily because someone long ago recognized the power of television.
The cost of airing commercials is quite high, which initially discourages small and medium-sized enterprises. Therefore, you need great courage and a very serious strategy when embarking on a TV campaign. If a medium-sized company wants to introduce a new product to the market with mass appeal (a new cookie, a new soda, a new weight loss product, etc.), television is the only place where millions of viewers will hear about it. Nowadays, this is the only way to position yourself in the market. Of course, you’ll need to find a way to finance it and be very cautious, especially in choosing a team to conceptualize and turn your message into an effective video message.
Given the current situation we all find ourselves in, Creative Company has found a way to serve all clients who want quality and creative services on a limited budget. We follow our clients, advise them, and support them on their path to success. The only condition is a fair partnership. When you contact us, be honest and avoid trying to manipulate, as it won’t benefit either you or us.
Commercial or corporate films fall into a longer video format category. They are exclusively used for a more detailed presentation of a company, product, or service to potential customers within trade shows, TV programs, and similar contexts. The typical duration ranges from 2 to around 15 minutes. This is a rather complex and intricate format. Promo films require serious creative and technical preparation.
Creative Company has extensive experience in producing promo films. Our production team offers the option of creative engagement from start to finish, or if you already have a creative script and detailed plans, we can provide production services alone.
To make the content you want to present attractive, it’s crucial to create an exciting, dynamic, and creative scenario, as well as a shot list, in other words, almost every frame. The goal is to present yourself in the best light possible, to leave a superior impression on potential clients. This can be achieved by skillfully following the creative thread and the message you want to convey. Timing is very important in a film. It shouldn’t be too long or too short; it should be concise and clear. It should abound with high-quality and charming shots that will present your company as impressively as possible.
Post-production and editing of all recorded footage are crucial, as the final result can greatly depend on a good editor. The voice that accompanies the visuals is also very important. If a male voice is chosen, deep baritones are used, which sound powerful and represent the strength of your company. If female voices are used, they should be warm and exude trust.